Marketing (BBA)
Download as PDF
UG BBA
Program Description
The 24-credit-hour Marketing program equips students with the technical knowledge and skills needed to begin a career in this evolving field, which includes analytics, branding, digital marketing, market research, sales, advertising, and communication.Â
Additional Program Information
MISSION STATEMENT
The purpose of the Marketing Department is to provide a high-quality, Christ-centered education in marketing that will prepare students to be capable servant leaders in business today and tomorrow.